Euniunni's Top Picks at PURESEOUL

by Alethea Demetriou
EuniUnni's Top K-Beauty Picks at Pureseoul

Discover EuniUnni's favourite products at pureseoul

We were so excited to host the renowned Korean beauty influencer EuniUnni's (Eunice Cho) first UK fan meet and greet in our Westfield London store. With her industry expertise, our fave content creator created a lovely personal shopping experience for her fans and introduced her top products at PURESEOUL.

EuniUnni holds a special place in the hearts of avid K-Beauty enthusiasts as a trusted voice in the Korean skincare space. Whether you recognise her from her previous presenting endeavours or follow her as a much beloved social media influencer, her insights and tips have become indispensable for K-Beauty fans.

Join in on the fun with Eunice and discover her all time fave products below!


By Wishtrend

The award-winning Vitamin A-mazing Bakuchiol Night Cream effortlessly plumps fine lines and wrinkles with essential moisture and nutrients to wake up with a glow to envy.

The Green Tea & Enzyme Milky Foaming Wash is the perfect option for those with sensitive skin seeking a daily cleanser that soothes, hydrates and effectively removes impurities without stripping the skin.  

By Wishtrend picks by Euniunni



The latest TikTok viral obsession, glow unveils your natural radiance, the K-Beauty way!

From their super aesthetic packaging to their pout pampering peptide balms, glow goes beyond mere complexion enhancers and encourages you to enhance your unique beauty, not conceal it.

The Peach Peptide Repair Lip Balm in #palepink helps you achieve idol-like lips with their premium plumping peptides and gorgeously glowy finish.

The clean & polished lemon vitamin toner balances skin tone whilst deeply hydrating the skin for a healthy, glowy complexion. Use with the super soft invisible lyocell pads for a DIY mini sheet mask.
K-beauty Glow Peach peptide balm and Lemon Toner


The trusted K-Beauty brand with a decade of best-selling formulas, ISOI's Moisture Dr. Cream and Moisture Dr. Toner are the perfect combo to balance skin with deep hydration, soothing relief, and barrier strengthening care.

ISOI Moisture Dr. Cream and Toner for Combination Dehydrated Skin


A vegan and cruelty-free brand, the Vegan Collagen Youth Cream and the Kombu Balancing Ampoule Toner nourish, plump, and deeply moisturise skin for a glow that radiates from within.


The ultra-light Madagascar Centella Light Cleansing Oil has become a staple in all K-Beauty fanatics cleansing routines, made viral for its super soothing and impurity-melting properties.


It's no wonder the super-viral Dark Spot Correcting Glow Serum is one of Euniunni's skincare faves as it is packed with a brightening blend of 5% niacinamide and sea buckthorn extract to even skin tone and boost radiance.

The Mugwort Pore Clarifying Wash Off Pack is a clay-based mask expertly designed for acne-prone skin to absorb excess oils and leave skin instantly soothed, refreshed, and balanced.
Axis Y Dark Spot Correcting Glow Serum

Beauty of Joseon

One of the most viral K-Beauty brands, BOJ's Relief Sun: Rice and Probiotics has dominated #koreanskincare socials for its super lightweight and glowy formula, so no wonder its a Euniunni top pick! 

To detoxify and plump skin with peptides, the Red Bean Refreshing Pore Mask absorbs excess oils and impurities without leaving the skin tight or dry.
Beauty of Joseon Relief Sun Rice and Priobiotics Sunscreen SPF50 and Red Bean Clay Mask

Shop the full range online or an exclusively curated selection in store

70 Charing Cross Rd, London WC2H 0BJ

Westfield White City:
Westfield Shopping Centre, Ariel Way, London W12 7GA

Oxford Westgate:
Westgate Centre, 231 Queen St, Oxford OX1 1PE

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