Calling All K-Beauty Lovers
With over 70 viral brands and 2,000 of the most in-demand products, PURESEOUL is the UK’s go-to destination for all things K-Beauty.
From our ever-growing network of physical stores to our expertly curated online marketplace, PURESEOUL has built a loyal community of customers who are just as passionate as we are about Korean skincare and beauty.
If you’re ready to be at the heart of the K-Beauty wave in the UK, hands-on, ambitious, and eager to push boundaries, join our passionate team at the head office, in-store, or at our warehouse.
Our Teams
Retail
With new stores opening across the UK, our retail team is growing fast, helping us reach even more K-Beauty lovers across the country.
HQ
Our creative and collaborative head office team, where big ideas shape the future of K-Beauty in the UK.
Warehouse
The powerhouse making sure every order gets packed, prepped, and on its way with care.
HQ
Explore our current HQ opportunities on LinkedIn
“I started at PURESEOUL as a part-time Shop Assistant while at university—now I lead the Merchandising team.”
I started at PURESEOUL as a part-time Shop Assistant while at university, driven by a genuine love (and slight addiction) for Korean beauty. After graduating, I had the chance to explore different sides of the business, including a role as a Copywriting Assistant, where I learned how to communicate each product’s story and purpose.
Now, as a Product Specialist and Merchandising Team Lead, I curate the brands and products we love, lead the team that brings each launch to life, and help set new K-Beauty trends our customers discover both online and in-store.
My progression has shown me that when you bring curiosity and care to what you do, you’ll be rewarded and given more opportunities to grow and develop, both personally and professionally.
- Alethea, Lead Product Specialist
Our Values
Passion for
K-Beauty
Growth
from Within
All hands,
All in
Beauty for
Everyone